Learn how to launch, grow and build your business and become an

UNSTOPPABLE EVENT AND 

WEDDING PLANNER

You have always wanted to start your own

wedding or event business…but have no idea where to start.

Learn how to set up the foundation of your business with the right systems in place, a clear understanding of how to price yourself, and learn the sales skills to confidently book event and wedding clients!

The Unstoppable Event Planner Coaching Program is a 3-month program that combines weekly live support and accountability, to help you with the event and wedding business framework!

Frantically Googling these questions on how to  start, build and grow a successful wedding and event planning business.

✳️ How do I get event and wedding clients?

✳️ How should I price my services?

✳️ What should my forms look like?

✳️ What questions do I ask the potential client in the initial call?

✳️ What should be in my proposal to the client?

✳️ What do I do on a site visit?

✳️ How do I put together a timeline and budget?

✳️ What should be on my website?

✳️ How do I get paid by the client?

✳️ What terms can I negotiate with the venue and what clauses should be in the venue agreement?

✳️ What clauses should be in my agreement with the client?

And so many other questions…

Now, you are sorting through thousands of resources and don’t know where to begin.

What if someone could answer all these questions for you?!

How great would that be!?

The Unstoppable Event Planner Coaching Progam is not a course where you are left on your own. It is a 3-month event and wedding business growth program that combines my simple and powerful systems, strategies and business education with the direct support by me. 

In the program you will learn:

 How to set up the business foundation (website, corporation, branding, insurance, copyright)

 How to Price Your Services

 What questions to ask the client on the initial call

 How to put together a client proposal

 How to review and negotiate a venue contract

 How to review a banquet Event Order (BEO)

 How to conduct a site selection & contract negotiations

 What to include in a venue comparison chart

 How to put together a Budget and Timeline

 How to answer a Request for Proposal (RFP) from the client

 How to write an RFP to Venue

 The difference between an Agenda vs. Run of Show (ROS)

 What to look for on a Site Inspection

 Event Design

 Event Planning Process/Systems

 Effective Marketing Tips (Social Media, etc.)

 How to identify your target market

 What your referral letter campaign should look like

 How to implement a project coding system

 Employees vs. Contractors Review

 The difference between a live, virtual and hybrid event

 The mindset it takes to run a successful business

 and so much more!!!

As a Unstoppable Event Planner Coaching student, you will have support through:

A private Facebook group

 Networking opportunitues with other wedding and event planners

 LIVE monthly Q&A

 Tips & Tutorials

 LIVE Weekly Group Lessons

 Online Program:

 Audio & Video Trainings

 Checklist, Cheat Sheets & Form Templates

 Bonuses

And much more

Still have questions?

Chat with Annette to discuss the program &

see if it’s a right fit for you.

Don’t take it from us…

Hear what Unstoppable Event Planner students have experienced in the program

“She guided me from start to finish.”

“When I decided to change my career to do something that I was thinking about doing for many years and something I truly loved, I didn’t know where to start. I knew I wanted to be an event planner and designer, and I was talented but I was lacking the business knowledge and the processes. That’s when I turned to Annette for guidance and coaching. It was the best investment. She guided me from start to finish. If you’re looking for someone to give you one on one coaching,100% attention to you, and help you achieve your business goals, Annette is the right person. Her knowledge, experience, and wonderful demeanor is invaluable!”

~ Gilda Suncar Babau, Gilded Grace Events

” I got my first client in the first few months of working with Annette!”

“When looking for a mentor/coach, I came across Anette’s program, and immediately I was drawn to the actionable tasks she listed out. Annette is extremely organized and comes with over 30 years of expertise and knowledge, a highly sought after individual in her profession. Her ability to adapt the program to my needs showed how versed she is in her work. Through Annette and her coaching program, I would learn about useful tools and practical tips to grow my business.”

~ Victoria Pazmany, Belle Events & Co

Best Value

One payment of

$1,850

*$100 OFF!*

 On the fence and still have questions?

Chat with Annette to discuss the program &

see if it’s a right fit for you.

Meet Annette Naif

I’m Annette Naif, an event producer strategist, speaker, coach, host of A Turn of Events Live Show and Podcast, the 5-day Event Planning Business Workshop, and the CEO & Creative Director of Naif Productions where they produce corporate, social, non-profit, and weddings.

For 25+ years, I’ve been strategically designing and producing custom events. Helping clients create their unique signature style that translates into a memorable experience has been my passion from the beginning.

For almost a decade, I’ve been coaching event planners around the world to create a six-figure business with systems, strategy, and team so they can accomplish all of their financial goals without compromising their quality of life.

In addition to being an Adjunct Professor at New York University where I taught event operations and production to event planners from all over the world, I have received many accolades for my contribution to the event industry along with being featured in many publications.

I am the Founder and past President of the Event Planners Association for the New York Chapter. Over the years, I received finalist for the BIZBASH Reader’s Choice Awards Finalist for Producer of the Year, the Outstanding Leadership Award from the Event Planners Association, the 40 Over 40 from Senior Professionals Industry Network (SPIN), the Top 29 Influencers in the Event Industry to Follow, placed 5th on the Top 100 Eventprofs Leaderboard, and the Top 25 Women who Rule the Event Industry.

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Your access to and use of this website, as well as all related websites operated by Naif Productions, LLC (which includes https://www.naifproductions.com/uep among others) (collectively the “Site”) is subject to the following terms and conditions (“Terms of Use”) and all applicable laws. By accessing and browsing the Site, you accept, without limitation or qualification, the Terms of Use and acknowledge that any other agreements between you and the Site are superseded and of no force or effect:

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Last Updated: April 1, 2021