If you’ve been dreaming about starting a wedding or event planning business but keep telling yourself you need more time, more experience, or a perfect plan, this post is your wake-up call. You can launch in 60 days. Not someday. Not when everything is perfect. Now. Why Most Aspiring Planners Never Launch The number one… Read more »
Pricing is the topic I get asked about more than anything else in my 30+ years in this industry, and it’s the area where I see the most talented planners make the most costly mistakes. If your prices feel uncomfortable, if you regularly discount to close clients, or if you finish events feeling like you… Read more »
Have you ever felt like a brand was speaking directly to you? Like their message was written just for your situation, your desires, your frustrations? That doesn’t happen by accident. It happens because the business knows exactly who their ideal client is, and speaks directly to them. Why ‘Everyone’ Is Never the Right Answer When… Read more »
You don’t need 10,000 Instagram followers to book your first client. You don’t need a Google ad campaign, a viral reel, or a feature on a wedding blog. Your first client is almost certainly already in your network, you just haven’t told them you’re open for business yet. Your Network Is More Powerful Than You… Read more »
Starting a business is one of the most vulnerable things you can do. You’re putting your name, your dreams, and your time on the line, and doing it in an industry where other people’s most meaningful moments are in your hands. Of course there’s fear. Here are the six most common fears I hear from… Read more »
In the world of event planning, personalization has become the gold standard for creating meaningful and unforgettable experiences. Whether you’re organizing a wedding, corporate event, or birthday celebration, weaving unique and personal elements into the fabric of the event can leave a lasting impression on your guests. Here are some creative and practical ways to… Read more »
Choosing the right venue is one of the most important decisions you’ll make when planning an event. The venue sets the tone, influences the guest experience, and can make or break the overall success of the occasion. While traditional event spaces like banquet halls and hotel ballrooms are great options, thinking outside the box can… Read more »
Planning a summer wedding can be an exhilarating journey, filled with endless opportunities for vibrant colors, outdoor settings, and sunlit celebrations. However, ensuring everything runs smoothly requires a detailed timeline to keep you on track. Below is your ultimate month-by-month guide in an easy-to-follow chart format: Timeline Tasks 12-18 Months Before – Set your budget… Read more »
Getting your first client is often the hardest part, not because opportunities don’t exist, but because most new planners don’t know where to look. The good news is that you don’t need a large following, a big advertising budget, or years of experience to land your first booking. You just need to start where you… Read more »
When planning a bridal shower, the goal is to create an experience that’s as unique and memorable as the bride-to-be. One way to make this happen? A breathtaking “Love in Bloom” theme that brings floral elements to life! Whether the bride loves classic elegance or whimsical charm, here are some inspiring ideas to celebrate love… Read more »
Planning a charity gala during the spring and summer is a fantastic opportunity to combine the vibrant energy of the season with your fundraising goals. From choosing a beautiful venue to curating seasonal experiences, a well-organized event can leave a lasting impact on your guests while raising significant funds for your cause. Here’s a roadmap… Read more »
The event world has always been about connection, but in 2026, connection looks different—and better—than ever before. Couples, companies, and nonprofits are seeking experiences that are not just beautiful, but intentional, sustainable, and deeply personal. Technology is sharper, design is bolder, and traditions are finding new life alongside immersive innovations. The result? Events that feel… Read more »
Creating a wedding website might seem like just another item on a never-ending to-do list, but it’s actually a huge aid to the rest of your wedding planning, as well as a fun way to get everyone excited about the event. Most importantly, it’s an important resource for your guests. It’s their digital go-to for… Read more »
The difference between the conference social where you had those delicious canapes and loved the wine so much you had to ask the bartender for the name and that family reunion where all that was left after half an hour was a bowl of peanuts and where Cousin Cletus did cannonballs in the hotel fountain… Read more »
Las Vegas is synonymous with glamour, excitement, and unforgettable entertainment. Bringing a taste of Sin City to your event can elevate it to a new level of sophistication and fun. Whether you’re planning a wedding, a milestone birthday, or a corporate gala, a Vegas-themed party can be the epitome of class and style. Here’s how… Read more »
Boho weddings have become synonymous with free-spirited, laid-back vibes, but they can also be the epitome of elegance and sophistication. If you’re dreaming of a wedding that combines bohemian charm with refined elegance, this blog post is for you. Here are some stunning ideas to inspire your elegant boho wedding. Venue Selection Outdoor Settings: Opt… Read more »
The Fourth of July is synonymous with festive celebrations, fireworks, and an unmistakable sense of American pride. Planning a party for this special day can be as thrilling as it is daunting. Whether you’re organizing a small family gathering or a large-scale community event, here are some tips to make your Fourth of July party… Read more »
In the fast-paced world of event planning and management, creating and maintaining an active presence on social media is crucial for attracting clients and promoting your services. However, constantly generating new content can be time-consuming and challenging. That’s where content repurposing comes in. By repurposing your existing social media event business content, you can maximize… Read more »
Memorial Day is a significant holiday in the United States, dedicated to honoring the men and women who have died serving in the U.S. military. It’s also an occasion that marks the unofficial start of summer, making it a popular time for hosting gatherings. Here are some thoughtful and festive ideas for planning a Memorial… Read more »
Planning a summer wedding can be an exhilarating journey, filled with endless opportunities for vibrant colors, outdoor settings, and sunlit celebrations. However, ensuring everything runs smoothly requires a detailed timeline to keep you on track. Below is your ultimate month-by-month wedding planning guide in an easy-to-follow chart format: Timeline Tasks & To-Dos 12+ Months Before… Read more »